Follow Up Boss vs Wise Agent
Both are real estate CRMs, but at different price points and philosophies. Follow Up Boss is the premium, integration-rich follow-up machine; Wise Agent is the flat-fee, do-a-bit-of-everything budget option.
Follow Up Boss earns its higher per-seat price if lead follow-up is the engine of your business and you live in the integrations. Wise Agent is the smart pick for a budget-conscious solo agent or small team who wants a capable CRM plus extras at a flat ~$49/mo. Pay up for Follow Up Boss’s polish, or save with Wise Agent’s value.
The short version.
On our benchmark Follow Up Boss takes the higher Index Score (79 to 76) — but that headline hides where each one really pulls ahead.
On channels, Wise Agent is wider — 3 of 6 versus 2. If the channel your business runs on isn't covered, the rest barely matters.
On price, Wise Agent starts lower — from $42/mo against from $58/user/mo — though the cheaper sticker isn't always the better deal once you factor in what each one includes for the money.
So Follow Up Boss suits solo agent/team teams; Wise Agent leans toward solo agent/new agent/team.
- ✓features & depth
- ✓integrations
- ✓ease of use
- ✓value for money
Side by side.
How the Index Score splits.
Which channels each one covers.
What you'll actually pay.
- ·Grow $69/user/mo monthly or $58 billed annually (2 months free)
- ·dialer is a ~$33–39/user/mo add-on. Pro $499/mo (10 users), Platform $1,000/mo (30 users). No contract, free trial, no setup fee.
- ·Flat $49/mo monthly or $42 billed annually ($499/yr), up to 5 team members on a shared login. No setup fees, no contract, 14-day trial. SMS (WiseText) and social (WiseSocial) are paid add-ons.